As the group’s financial services company, FinChoice markets personal loan products to HomeChoice retail customers of good credit standing. Multiple direct marketing channels, including a centralised call centre and mobile technology, are used to provide customers with low-cost, efficient access to products. FinChoice has assisted over 87 000 customers with customised financial solutions since the business was launched five years ago.

  • FinChoice markets personal loans to South African HomeChoice customers of good credit standing
  • Loan products range from 6 to 24 months and customers can access further credit over time.
  • Loans are disbursed within 24 hours with a free Protection plan and customers are given 14 days to try FinChoice loan products for free.
  • FinChoice’s new self- service mobile channel, KwikServe™ allows customers with a cell phone to conveniently and securely access and transact on their loan account, 24 hours a day, 365 days a year.


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